An A/B test was conducted to test different variations of copy on the homepage. During the analysis of the results, it was identified that different copy resonated better with different audiences.Which activity type should an Adobe Target Business Practitioner recommend using to ensure that the most effective copy is displayed to the right audience?
The optimization team is planning their next 3-month experimentation roadmap for the homepage. They have the following candidates:A - 8 weeks to build, another estimated A weeks to complete (run), and a projected 20% lift in conversion rate. B - 5 weeks to build, another estimated 7 weeks to complete (run), and a projected 25% lift in conversion rate. C - 5 weeks to build another estimated 3 weeks to complete (run), and a projected 15% lift in conversion rate. D - Requires no development team resource, an estimated 7 weeks to complete (run), and a projected 10% lift in conversion rate.Providing all the estimations are correct and the development team can only build one test at a time, how should they plan their roadmap?
An A/B test has been running for several weeks. Which finding can be used to determine a winner?
The optimization team has deactivated a test and wants to analyze the results. After navigating to the reporting interface, they notice that they cannot see any data m the report. The team can confirm that the experiences were successfully delivered to users.What is a likely cause of this problem?
Which two pages of the Visual Experience Composer three-step guided workflow allows an Adobe Target Business Practitioner to change the audience targeting of an activity? (Choose two.)