Salesforce Marketing-Cloud-Account-Engagement-Consultant Salesforce Certified Marketing Cloud Account Engagement Consultant Exam Exam Practice Test Questions

• Question 1

  LenoxSoft just published a buyer's guide, which includes ROI calculators, pricing information, and implementation details.Which audience would gain the maximum benefit from receiving a guide?

  • Prospects at the bottom of the funnel — actively deciding between vendors.
  • Prospects at the top of the funnel — newly sourced from a tradeshow.
  • Prospects at the middle of the funnel — interacting with blog content only.
  • Prospects who have transitioned out of the funnel — with a recently closed deal.

  Show Answer Answer: B Next

• Question 2

  What can you do in Advanced Section of Look and Feel step in Marketing Cloud Account Engagement Form

  • Kiosk/Data Entry Mode: Do not cookie browser as submitted prospect
  • PI Enable explicit bot protecting using reCAPTCHA
  • Include "Not you?" link to allow visitors to reset the form
  • Disable autoresponder emails on this form

  Show Answer Answer: A, ,B, ,C Next

• Question 3

  When you go to View HTML code section at selected Form record you can only see the iframe tag

  • True
  • False

  Show Answer Answer: A Next

• Question 4

  The marketing team likes to thoroughly test emails before sending them. This includes being able to view the links and variable tags as prospects will see them. What Marketing Cloud Account Engagement feature of email now can be used to run these tests?

  • Create a test list of approved users to use in the testing tab of the email now.
  • Create a dynamic list of approved users to use as the recipient list in the sending tab.
  • Create a one off email test send by entering an email address in the Send to Emails section of the testing tab
  • Create a static list of approved users to use as the recipient list in the sending tab.

  Show Answer Answer: A Next

• Question 5

  LenoxSoft wants to automatically nurture prospects who complete any of their white paper forms. There is a particular form for a high-value white paper. They want to ensure prospects who complete this form are sent down a particular path in the nurture program.How should this be set up?

  • Add completion actions to the form: add to list and assign to user > add the list as the recipient list
  • In an engagement program > add a step checking for the Salesforce campaign membership related to the white paper
  • Add completion actions to the form: add to list and add tag > add the list as the recipient list in an
  • Engagement program > add a step checking for if the prospect has the tag related to the white paper download
  • Add completion actions to the form: add to list and add to Salesforce campaign > add the list as the
  • Recipient list in an engagement program > add a step checking if the prospect downloaded the white paper file successfully6

  Show Answer Answer: B Next