Salesforce Marketing-Cloud-Intelligence Marketing Cloud Intelligence Accredited Professional Exam Exam Practice Test Questions

• Question 1

  An implementation engineer has been provided with 4 different source files: 03m 48s

  • Twitter Ads ~
  • Creative Classification
  • Placement Classification4, Campaign Category ClassificationThe main source is Twitter Ads (which includes various fields and KPIs), and the rest are classification files that connect to Twitter Ads and enrich different fields within it.The connections between the files are described as follows: 1st Party Creative ClassificationFile structure/headers:Creative ID — links back to Creative Key (Twitter Ads) 1st Party Placement Classification byFile structure/headers:A)B)C)D)
  • Option A
  • Option B
  • Option C
  • Option D

  Show Answer Answer: C Next

• Question 2

  Your client has provided sample files of their data from the following data sources: Google Campaign ManagerBelow are the requirements from the client and additional information:The sources are linked to each other by shared Media Buy names.In addition to the mutual Media Buys, the sources contain campaign and site values. However, the client would like to see the campaign/site values coming from Google CM and not from Google DV360.The source of truth for cost is Google DV360Which action(s) are needed to take place in order to meet the client’s requirement and set Google DV360 as the source of truth for Cost?

  • Unmap ‘Cost' in Google DV360
  • Set ‘Inherit Attributes and Hierarchies’ as the Data updates Permissions for Google DV360
  • Set Update Attributes and Hierarchies’ as the Data updates Permissions for Google DV360
  • Unmap ‘Cost’ in Google Campaign Manager

  Show Answer Answer: C Next

• Question 3

  A client's data consists of three data streams as follows:The data streams should be linked together through a parent-child relationship.Out of the three data streams, Data Stream C is considered the source of truth for both the dimensions and measurements.Which data stream should be set as a parent?

  • Data Stream A
  • Data Stream C
  • Any of the data streams can technically be the parent
  • Data Stream B

  Show Answer Answer: B Next

• Question 4

  An implementation engineer has been asked to perform QA for a standard file ingestion, done by the client.The source file that was ingested can be seen below:The number of rows added to this data stream is 3. What could have led to this discrepancy?

  • All fields are mapped except for the Media Buy Key.
  • All fields are mapped except for the Creative Name
  • All fields are mapped except for the Media Buy Name.
  • All fields are mapped except for the Campaign Key

  Show Answer Answer: C Next

• Question 5

  A client's data consists of three data streams as follows:Data Stream A:The data streams should be linked together through a parent-child relationship.Out of the three data streams, Data Stream C is considered the source of truth for both the dimensions and measurements.Data Stream C was set as a ‘Parent’, and the ‘Override Media Buy Hierarchy’ checkbox is checked What should the Data Updates Permissions be set to for Data Stream B?

  • There is no difference, all permissions will have a similar effect given the scenario.
  • Update Attributes and Hierarchies
  • Update Attributes
  • Inherit Attributes and Hierarchies

  Show Answer Answer: A Next